What Kind of User Research Do You Need?
User research is a critical step in designing successful digital products and services. It helps you understand your target audience’s needs, goals, behaviors, and pain points, allowing you to create user-centered designs that meet their needs and exceed their expectations. However, not all user research is created equal. Depending on the question you want to […]
Is Now the right time for Parse.ly?
With the deadline to migrate from Google’s Universal Analytics to GA4 looming, is now the right time to consider Parse.ly? If you’re a digital marketer or an online business owner, you’re probably aware of the importance of tracking and analyzing website traffic data. It’s crucial to understand how your audience interacts with your website, which […]
Migrating from Universal Analytics to Google Analytics 4
A Comprehensive Guide to Migrating from Universal Analytics to Google Analytics 4 Table of Contents Introduction to Universal Analytics and Google Analytics 4 Benefits of Migrating to Google Analytics 4 Preparing for the Migration Step-by-Step Migration Process Verifying Data and Configuring GA4 Making the Most Out of GA4 Conclusion Introduction to Universal Analytics and Google […]
Hickok Cole Launch
We are pleased to announce the launch of the Hickcok Cole website: https://hickokcole.com Hickok Cole is a forward-focused design practice. They connect bold ideas, diverse expertise, and partners with vision to do work that matters. nclud designed and built the website for Hickok Cole.
How to Run A Stakeholder Interview Process
As a business, it is essential to understand and engage with your stakeholders. Stakeholders are individuals or groups that have an interest in your business and can be affected by your actions. Understanding their perspectives, opinions, and expectations is crucial to building a strong and sustainable relationship with them. Conducting stakeholder interviews is an effective […]
Data-Driven Website Redesign Strategy
In today’s fast-paced digital world, having a website is not enough. It is essential to have a website that is not only visually appealing but also user-friendly, engaging, and functional. However, redesigning a website can be a daunting task, especially if you do not have a clear strategy. In this article, we will show you […]
AI Applications within User Experience Design
Optimizing Your Website for Success As technology continues to advance, businesses must adapt to stay competitive. One of the most significant advancements in recent years has been the integration of Artificial Intelligence (AI) into user experience (UX) design. AI provides a unique opportunity to create personalized and engaging experiences for users while also streamlining processes […]
Integrating WordPress with iMIS
Integrating WordPress with iMIS Association Management System: Strategies and Techniques In today’s digital age, it’s essential for associations and non-profit organizations to have an online presence that not only showcases their activities and initiatives but also provides a platform for members to interact and engage with each other. This is where integrating WordPress with iMIS […]
Taxonomies for Filtering and Sorting: A Comprehensive Guide
Taxonomies are an essential tool for organizing and structuring large amounts of data. They help to filter and sort information in a way that is intuitive and easy to understand. This guide will provide a comprehensive overview of taxonomies and how they can be used to improve the user experience on your website. What are […]
Brand Communication: Messaging vs. Storytelling
In today’s digital age, brand communication has undergone a significant evolution. Gone are the days of simple messaging, replaced by the power of storytelling. But what exactly is the difference between messaging and storytelling, and why has storytelling become so important for brand communication? The Psychology of Storytelling Before we explore the importance of storytelling […]